October 5, 2021

Winning on Programmatic Advertising during IPL 2021 – Report

Programmatic advertising insights for the Indian Premier League season for mobile apps.

Blog

Blog

June 21, 2021

Product Innovation and Building Holistic Advertising Platforms – with Partha Kataky, Product Manager @RevX

We speak with Partha Kataky, a Product leader at RevX, to discuss the role of a Product Manager in developing...

June 14, 2021

How to Buy Programmatically Post-IDFA

Programmatic players benchmark their supply capabilities by how many QPS their infrastructure can deliver. But scale is not all; supply...

June 3, 2021

Programmatic App Impact: The future of campaigns post-IDFA

At RevX, we help app marketers simplify their programmatic strategies, and achieve maximum performance post-IDFA, with PAI - programmatic app...

May 26, 2021

Sneak peek into the life of a Product Manager at RevX: Data Analysis and Team Work – With Pranesh Sharma

We had an interactive conversation with Pranesh Sharma, a Product Manager at RevX to find out more about what goes...

May 21, 2021

How to Build a Programmatic Strategy to Optimize Ad Spend And Reach Your Audiences for eCommerce – eTail Asia Recap

RevX joined this year's edition of eTail Asia. We connected with other big businesses in the region to discuss programmatic...

May 4, 2021

Programmatic Guide to Making the Most of IPL Season for Mobile Apps in India

IPL is a season when app businesses see an increased engagement and can create incremental revenue opportunities. Find out the...

April 20, 2021

No More iOS14.5 Confusion: Shedding Light on LAT, SKAdNetwork & Incrementality

Change in how we run advertising on iOS is inevitable. This article will give you an overview of the essential...

April 9, 2021

How to Grow Your App with Programmatic During Ramadan Season

Get your programmatic advertising strategy ready for Ramadan season. This piece looks at the opportunities that this seasonal holiday poses...

March 31, 2021

Engagement and Retention with Programmatic in the Post-IDFA Era – Virtual Session Recap

RevX discusses engagement and retention with programmatic for the post-IDFA era in an engaging session...