Come meet our Team at Gamesforum Barcelona February 5-6

And don’t miss RevX’s CEO Martje Abeldt on the Day 2 panel ‘Achieving Sustainable Growth: Retention and Re-engagement’

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We’ll be at Gamesforum Barcelona February 5-6

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RevX in Singular’s Q3 2024 Quarterly Trends Report
November 14, 2024

We offered our observations in partnership with Singular for their Q3 2024 Quarterly Trends Report. With this much anticipated industry publication, RevX joined app marketing and measurement experts to share...

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RevX in Singular Q3 2024 Report
App Retargeting
RevX in Singular’s Q3 2024 Quarterly Trends Report
2024 Nov 14Lauren Heineck
App Retargeting
RevX in Singular’s Q3 2024 Quarterly Trends Report
We offered our observations in partnership with Singular for their Q3 2024 Quarterly Trends Report. With this much anticipated industry publication, RevX joined app marketing and measurement experts to share...
Beyond Marketplaces: The Rise of DTC Marketplaces
eCommerce
Beyond Marketplaces: The Rise of DTC Marketplaces and Benefits of Implementing Programmatic Advertising
2024 Jul 19Lauren Heineck
eCommerce
Beyond Marketplaces: The Rise of DTC Marketplaces and Benefits of Implementing Programmatic Advertising
In recent times, e-commerce has been seeing major shifts and rapid change. Since the pandemic, there has been a great shift in consumer behaviour and the emerging concept of DTC...
Reach the Podium with User Acquisition and Retargeting Campaigns this Olympic Season
App Retargeting
Reach the Podium with User Acquisition and Retargeting Campaigns this Olympic Season
2024 Jul 18Lauren Heineck
App Retargeting
Reach the Podium with User Acquisition and Retargeting Campaigns this Olympic Season
Just as athletes spend years training for their big day on the world’s stage, mobile app marketers can benefit from well-prepared strategies that effectively acquire, convert, and retain app users. ...
Maximizing User Retention with Strategic Retargeting
App Retargeting
Maximizing User Retention with Strategic Retargeting
2024 Jun 03Lauren Heineck
App Retargeting
Maximizing User Retention with Strategic Retargeting
In today’s rapidly evolving digital landscape, app retargeting remains one of the most effective and cost-efficient strategies for app marketers seeking high conversion rates. App retargeting (RT) is a technique...
Quality Over Quantity: From Installs to Conversions
User Acquisition
Quality Over Quantity: Shifting the Focus From Installs to Conversions
2024 Feb 01Lauren Heineck
User Acquisition
Quality Over Quantity: Shifting the Focus From Installs to Conversions
The global spending on user acquisition by mobile apps is forecasted to reach $94.9 billion by 2025, which is an increase of 20% from the current spending. User Acquisition(UA) is...
Top Ranks on AppsFlyer Performance Index: RevX Growth Story
App Retargeting
Top Ranks on the AppsFlyer
Performance Index: RevX Growth Story
2023 Nov 20Lauren Heineck
App Retargeting
Top Ranks on the AppsFlyer
Performance Index: RevX Growth Story
The curtain has risen on AppsFlyer's Performance Index, a much-awaited moment of truth for the app marketing community. We are honored to be recognized as a global leader in the...
DCO Ads for Travel Apps
App Retargeting
DCO Ads for Travel Apps:
Why it’s the Winning Formula
2023 Oct 26Lauren Heineck
App Retargeting
DCO Ads for Travel Apps:
Why it’s the Winning Formula
Travel means something unique to each of us. It’s whatever floats your boat, flies your plane, runs your car.. you get the drift! For travel apps, this is an opportunity...
Dynamic Personalization for Mobile Gaming
App Retargeting
Dynamic Personalization for Mobile Gaming:
Lessons from eCommerce
2023 Sep 27Lauren Heineck
App Retargeting
Dynamic Personalization for Mobile Gaming:
Lessons from eCommerce
In the world of mobile apps, if there's one industry that's truly aced the art of personalization, it has to be eCommerce. And it seems straightforward, doesn’t it? Recently viewed...
Hybrid Ads for Conversion
App Retargeting
Hybrid Ads: Unlocking New Levels of Conversion
2023 Aug 16Martje Abeldt
App Retargeting
Hybrid Ads: Unlocking New Levels of Conversion
In the era of abundance, consumer attention is the most valuable commodity – a precious yet finite one. With infinite brands battling it out for the same resource, even the...
First-party Data Strategies in the Privacy-first World
App Retargeting
First-party Data Strategies: Winning in the Privacy-first World
2023 Jul 25Lauren Heineck
App Retargeting
First-party Data Strategies: Winning in the Privacy-first World
In the privacy-first era, consent is the driving force that can make or break your advertising strategy. The mobile advertising industry stands at the precipice of a transformative journey toward...