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Designed with our proprietary technology, the Intellibid platform provides customized audience segmentation and automated bid optimizations to significantly lift performance. Available across Meta, TikTok, Google Ads and Snapchat.

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Featured Post

Responding to Global Tariff Shifts: A Guide for Ad Spend Outlook and Optimization in Uncertain Times
May 6, 2025

Since our update on the impact of U.S. tariffs on mobile app marketing released on April 9, 2025, amidst the rumblings of a global recession, the U.S. administration has announced...

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Playable ads
Gaming
Playable Ads That Convert: Stats and Strategies for Mobile Game Success
2025 Apr 16Lauren Heineck
Gaming
Playable Ads That Convert: Stats and Strategies for Mobile Game Success
In 2024 mobile users worldwide spent an average of 4 hours and 37 minutes daily on their smartphones, with gaming apps accounting for a significant portion of this engagement. However,...
U.S. Tariffs and Mobile App Marketing
App Retargeting
How the New US Tariffs Could Impact Mobile App Marketing
2025 Apr 09Lauren Heineck
App Retargeting
How the New US Tariffs Could Impact Mobile App Marketing
Sweeping new U.S. trade tariffs, unseen in almost a century, have shaken the international economy and triggered widespread stock market turmoil. In a globalized world, it’s been an unprecedented few...
Gaming
Advertising Across Platform Play: Target Players with Precision Messaging and Segmentation
2025 Mar 11Lauren Heineck
Gaming
Advertising Across Platform Play: Target Players with Precision Messaging and Segmentation
In gaming, engagement doesn’t end at the first install. More than 70% of buyers within mobile gaming apps make repeat purchases, which highlights the long-term value of retaining players. With...
Programmatic Advertising for Mobile Gaming
User Acquisition
Playing More, Playing Differently: How Programmatic Advertising Spurs Mobile Gaming Growth
2021 Oct 26Lauren Heineck
User Acquisition
Playing More, Playing Differently: How Programmatic Advertising Spurs Mobile Gaming Growth
Mobile gaming lives of user acquisition and invests heavily when it comes to advertising spending. Mobile gaming companies tend to work with a large number of ad partners at the same time....
Mobile Gaming Insights 2020
Gaming
The Mobile Gaming Insights 2020 [Infographic]
2020 Jun 04Lauren Heineck
Gaming
The Mobile Gaming Insights 2020 [Infographic]
In 2020, the mobile gaming industry is predicted to exceed a volume of $52 Billion. Some unforeseen events have worked in favor of the gaming industry. The impact of COVID-19...