Guide
Ramadan marketing playbook
Win where it matters this Ramadan.
This guide helps you navigate intense competition with data-led insights, culturally aligned creatives, and channel strategies designed to convert peak intent into measurable outcomes.
Download this guide to explore:
- Ramadan consumer mindsets: How audiences discover, engage, and shop across digital touchpoints throughout the holy month.
- Channel strategies: The role of programmatic, social, CTV, and influencer marketing in driving full-funnel Ramadan performance.
- Creative best practices: Vernacular messaging, interactive formats, and culturally sensitive storytelling that resonates.
- Optimization levers: Real-time optimization, smart retargeting, and budget efficiency during peak competition.
- Ramadan calendar 2025: Key phases, cultural moments, and shopping spikes that shape consumer behavior in Indonesia.