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Reach the Podium with User Acquisition and Retargeting Campaigns this Olympic Season
12 августа, 2024

Just as athletes spend years training for their big day on the world’s stage, mobile app marketers can benefit from well-prepared strategies that effectively acquire, convert, and retain app users. ...

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Ретаргетинг для мобильных приложений
Reach the Podium with User Acquisition and Retargeting Campaigns this Olympic Season
2024 Авг 12Hansika Sana
Ретаргетинг для мобильных приложений
Reach the Podium with User Acquisition and Retargeting Campaigns this Olympic Season
Just as athletes spend years training for their big day on the world’s stage, mobile app marketers can benefit from well-prepared strategies that effectively acquire, convert, and retain app users. ...
Blog-banner
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Quality Over Quantity: Shifting the Focus From Installs to Conversions
2024 Фев 12Hansika Sana
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Quality Over Quantity: Shifting the Focus From Installs to Conversions
The global spending on user acquisition by mobile apps is forecasted to reach $94.9 billion by 2025, which is an increase of 20% from the current spending. User Acquisition(UA) is...
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Playing More, Playing Differently: How Programmatic Advertising Spurs Mobile Gaming Growth
2021 Окт 15Nikita Shrivastava
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Playing More, Playing Differently: How Programmatic Advertising Spurs Mobile Gaming Growth
Mobile gaming lives of user acquisition and invests heavily when it comes to advertising spending. Mobile gaming companies tend to work with a large number of ad partners at the same time....
Blog banner symbolizing user acquisition. The image consists of a network of users and an advertiser tapping into it.
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Cracking User Acquisition With the Right Advertising Channels
2021 Июл 07Nikita Shrivastava
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Cracking User Acquisition With the Right Advertising Channels
In the game of mobile growth, it all starts with user acquisition. Users are the boon of every app's existence, and to scale them fast and consistently, a paid strategy...
Engaging the OTT audience
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User acquisition and re-engagement strategies for subscription apps – Recap
2021 Фев 15Nikita Shrivastava
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User acquisition and re-engagement strategies for subscription apps – Recap
Apps with subscription-based models are growing in numbers and size. And it's no wonder; subscriptions present a reliable monetisation solution for mobile businesses across all verticals. Among the most frequently-downloaded...
audience_intelligence
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Mobile App User Acquisition: Winning With Audience Intelligence
2020 Апр 22Nikita Shrivastava
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Mobile App User Acquisition: Winning With Audience Intelligence
Mobile app user acquisition is one of the most competitive fields of marketing thanks to the rise in mobile users across industries and regions. “The purpose of business is to...