• ๐Ÿ’ก Behavioural Psychology Insights for memorable adsย 
  • ๐Ÿ’ก In-depth introduction to DCO and Hybrid Adsย 
  • ๐Ÿ’ก Best practices to get started with high-converting adsย 
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Delivering incremental growth through new user acquisition for Swiggy

177%
Increase in new users
2.4X+
Boost in app Installs
32%
Decrease in CPA

"RevX๋Š” ์šฐ๋ฆฌ์˜ ์„ฑ๊ณผ ๋งˆ์ผ€ํŒ… ๋ฏน์Šค์—์„œ ํšจ๊ณผ์ ์ด๊ณ  ํšจ์œจ์ ์ธ ์ฑ„๋„๋กœ ํ™œ์•ฝํ•ด์™”์Šต๋‹ˆ๋‹ค.
๊ทธ๋“ค์˜ ํŒ€์€ ๋น ๋ฅด๊ณ  ์ ๊ทน์ ์ธ ์„œํฌํŠธ๋กœ, ์บ ํŽ˜์ธ ๋ชฉํ‘œ ๋‹ฌ์„ฑ์— ์ดˆ์ ์„ ๋งž์ถ”๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.
์šฐ๋ฆฌ์˜ ๊ฒฝ์šฐ, ์›ํ•˜๋Š” CAC์™€ ๊ด€๋ จํ•˜์—ฌ ์‚ฌ์šฉ์ž ์œ ์น˜ ์ธก๋ฉด์—์„œ ํ›Œ๋ฅญํ•œ ์„ฑ๊ณผ๋ฅผ ๋ณผ ์ˆ˜ ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค.

์ „๋ฐ˜์ ์œผ๋กœ ๊ทธ๋“ค์€ ์‹œ์žฅ์—์„œ ๋›ฐ์–ด๋‚œ ๋งˆ์ผ€ํŒ… ๊ธฐ์ˆ  ํ”Œ๋žซํผ ์ค‘ ํ•˜๋‚˜์ž…๋‹ˆ๋‹ค."

- Sudeep Bansal

AVP โ€“ Marketing

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