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May 5, 2022

Demanding Transparency in Programmatic: An Advertiser’s Responsibility and Strength

A transparent marketplace offers more insights and allows for better ROI measurement....

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October 26, 2021

Playing More, Playing Differently: How Programmatic Advertising Spurs Mobile Gaming Growth

Mobile gaming companies work with a large number of ad partners. But a high number of partners doesn't determine an...

October 5, 2021

Winning on Programmatic Advertising during IPL 2021 – Report

Programmatic advertising insights for the Indian Premier League season for mobile apps.

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